About Us

BANANATIME was found in 2014 by Julia Mah and Naoyo Kawaguchi as a result of shared love for travel and textile. Both have lived abroad for a good part of their lives and each having over 16 years experience in brand and product management in fashion, we thought it was a perfect time to start a project together. Travel was an important factor in our work lives so making the comforts of home time became just as important. We wanted products to wear that were versatile enough to pack on a trip, something easy to relax at home, and often the result was to borrow our boyfriend’s clothes. Not being able to find this kind of product out in the market, we combined it with our love for vintage fabrics and started

BANANATIME.THE STORY OF OUR NAME
The name of the brand was inspired by a paper titled ‘Banana Time’ written by Donald Francis Roy in 1959. It describes how industrial workers made work and their workplaces more tolerable by taking some ‘Banana Time’: playing games and enjoying short breaks with their colleagues throughout the day. BANANATIME is all about taking the time to enjoy life